Focus and Scale: How Third Parties Can Help Your Small Business

We’ve all heard the saying, “Jack of all trades, master of none.” As a small business owner, it’s a statement that might make you chuckle a bit — you’d love to be a master of one single thing, rather than try to learn about all of the minutia of running a company.

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How Improving Your Work-Life Balance Can Improve Your Business

Lack of work-life balance is a pervasive issue for entrepreneurs. Here's how improving the balance of work, rest and play can actually help you achieve your business goals.

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You Need a Virtual Assistant, Here’s Why

Too much to do and not enough of you to go around? Too many distractions (think email, social media, text messages) keeping you from checking things off your to-do list?

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Working from Home? Get the Best of Both Worlds with a Virtual Office

As a solopreneur, you’ve established that traditional office space isn't for you. At the same time, you still need a place to do business without assuming unnecessary overhead. Read on to learn how a virtual office can provide this and so much more.

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How to Save on Office Space for Your Small Business

There comes a time when that spare bedroom or basement can no longer keep up with your business trajectory. Unfortunately, traditional office space is a significant investment that's unrealistic for many small business owners. If you need to upgrade your office, here are five ways you can do it without dropping major capital.

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The Intelligent Office Guide to Virtual Assistants: Human and Digital

Recently, a new type of assistant has emerged — virtual digital assistants (VDAs). VDAs are “automated software applications or platforms that assist the human user through understanding natural language in written or spoken form”.

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20 Mobile Business Ideas You Can Start Today

If you think your business needs a fixed location to be successful, think again. With the rise of virtual offices and telecommuting, modern entrepreneurs can work from just about anywhere. If you'd like to unshackle yourself from a traditional brick-and-mortar workplace, consider the following 20 ideas for mobile businesses.

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6 Tools for Offline Productivity

Unreliable Internet is often the biggest obstacle to remote working. You might be in an area with no connectivity, or perhaps the plane’s WiFi isn’t working as advertised, and you desperately need to remain productive.

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Your Guide to Video Advertising

Thanks to a number of driving factors, video advertising has become a key instrument for modern marketers. According to a report by BI Intelligence, videos ads offer the highest average click-through rate (1.84 percent) of any digital format. Thanks to an abundance of popular channels, businesses are able into tap a vast pool of potential customers. That said, to effectively engage with customers, they must first carve out segments of the market they’d like to reach most.

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How Big Data Can Help Your Small Business

Many small businesses are wary of big data. Having large amounts of metrics to analyze can feel downright overwhelming when you have plenty of other projects on your to-do list.

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4 Survival Tips for the “Digital Nomad”

These days, there's a lot of hype surrounding the digital nomad lifestyle, and understandably so. Who wouldn't want to see the world while still having the means to make a living? Unfortunately, in real life, it's not always easy to balance work with travel.

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10 HR Tech Trends for Forward-Thinking Entrepreneurs

While some companies maintain a traditional approach to HR, forward-thinking enterprises are leveraging technology to gain a competitive edge.

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Quantifying Quality Content

By publishing quality content, businesses can expand their influence, boost search engine rankings, position themselves as thought leaders, and win more customers. But how do you define quality content?

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How to Write Copy that Converts

Writing effective, persuasive copy that turns prospects into purchasers is no easy task. If you want to write in a compelling way that leads to more conversions, follow these copywriting tips and best practices.

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The Barbell Effect and Small Business

The barbell effect is a macro-economic metaphor that explains and helps visualize how and why certain businesses thrive… while others fail. Keep reading to learn all about the barbell effect and how your small business can benefit from this principal.

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5 Ways to Unleash Your Creativity

Unfortunately, it's not always easy to make creative breakthroughs in accordance with stressful deadlines. If you'd like to cultivate a better environment for creative thought, consider the following tips for stimulating innovative ideas.

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The Tricks to Hiring and Managing a Virtual Workforce

When they are managed and treated well, remote workforces can be productivity powerhouses. On the other hand, when they are mismanaged, off-site employees can be unpredictable burdens.

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