There comes a time when that spare bedroom or basement can no longer keep up with your business trajectory. Unfortunately, traditional office space is a significant investment that's unrealistic for many small business owners. If you need to upgrade your office, here are five ways you can do it without dropping major capital.
Read More >Recently, a new type of assistant has emerged — virtual digital assistants (VDAs). VDAs are “automated software applications or platforms that assist the human user through understanding natural language in written or spoken form”.
Read More >If you think your business needs a fixed location to be successful, think again. With the rise of virtual offices and telecommuting, modern entrepreneurs can work from just about anywhere. If you'd like to unshackle yourself from a traditional brick-and-mortar workplace, consider the following 20 ideas for mobile businesses.
Read More >Unreliable Internet is often the biggest obstacle to remote working. You might be in an area with no connectivity, or perhaps the plane’s WiFi isn’t working as advertised, and you desperately need to remain productive.
Read More >Thanks to a number of driving factors, video advertising has become a key instrument for modern marketers. According to a report by BI Intelligence, videos ads offer the highest average click-through rate (1.84 percent) of any digital format. Thanks to an abundance of popular channels, businesses are able into tap a vast pool of potential customers. That said, to effectively engage with customers, they must first carve out segments of the market they’d like to reach most.
Read More >Many small businesses are wary of big data. Having large amounts of metrics to analyze can feel downright overwhelming when you have plenty of other projects on your to-do list.
Read More >These days, there's a lot of hype surrounding the digital nomad lifestyle, and understandably so. Who wouldn't want to see the world while still having the means to make a living? Unfortunately, in real life, it's not always easy to balance work with travel.
Read More >While some companies maintain a traditional approach to HR, forward-thinking enterprises are leveraging technology to gain a competitive edge.
Read More >By publishing quality content, businesses can expand their influence, boost search engine rankings, position themselves as thought leaders, and win more customers. But how do you define quality content?
Read More >Writing effective, persuasive copy that turns prospects into purchasers is no easy task. If you want to write in a compelling way that leads to more conversions, follow these copywriting tips and best practices.
Read More >The barbell effect is a macro-economic metaphor that explains and helps visualize how and why certain businesses thrive… while others fail. Keep reading to learn all about the barbell effect and how your small business can benefit from this principal.
Read More >Unfortunately, it's not always easy to make creative breakthroughs in accordance with stressful deadlines. If you'd like to cultivate a better environment for creative thought, consider the following tips for stimulating innovative ideas.
Read More >When they are managed and treated well, remote workforces can be productivity powerhouses. On the other hand, when they are mismanaged, off-site employees can be unpredictable burdens.
Read More >Even the savviest entrepreneurs could use some extra help, especially when business growth is their main goal.
Read More >The journey of an entrepreneur can be isolating, especially if you're building alone from the ground up. To combat common difficulties, more and more professionals are taking advantage of coworking spaces, which foster greater collaboration and productivity.
Read More >In traditional mentoring setups a younger employee learns from an older and more experienced employee. Reverse mentoring turns that idea upside down — older executives and staff members are mentored by younger employees, often Millennials.
Read More >There’s no getting around it: technology is omnipresent in our lives and new technology is emerging all the time. This means that brands need to be present in more places than ever before… and that’s where the importance of omnichannel marketing becomes clear.
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