These days, promising business opportunities abound, thanks to the continued growth of the gig economy. In today's digital age, small businesses and scrappy freelancers can serve consumers throughout the world. Before you consider a side hustle, however, it's important to consider your options. Here are some of the key factors to keep in mind before you dive in.
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Law firms (large and small) and solo legal practitioners alike can use virtual office services and spaces to run their entire legal operations or as a supplement to a home office or traditional brick-and-mortar offices. Virtual office services can be particularly useful during trial preparation
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The word “scripts” might conjure up images of complex programming tasks, but you don’t have to be a pro to streamline parts of your AdWords campaigns.
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As business people and entrepreneurs continually strive to grow their business, doing so frequently involves traveling around the country to attend networking or tradeshow events, meeting clients and prospects on their own turf, and getting some face-time with colleagues, contractors or employees who may operate in a remote location. Preparation
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With limited staffs and strict budgets, small businesses need affordable solutions to help streamline productivity. Fortunately, business-centric tools and applications have become more prevalent and more powerful in recent years. If there's something your company does or wants to do, you can bet there's an app, platform or cloud-based service that can manage the task. Here are six of our favorites.
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Have you ever wondered why some small businesses are successful and others are not and what do these successful companies do to gain an edge over their competition? Through our years of experience
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For entrepreneurs and small business owners, navigating the tricky terrain of creating a sound business plan, forecasting for growth and developing an operative growth strategy can be a major challenge. Fortunately, American entrepreneurs and operators have access to one of the most effective resources in the worldwide market...
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Modern workforces are increasingly remote, with employees working from anywhere with a stable Internet connection. It’s no surprise that managing remote teams can be difficult, especially where communication is concerned.
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Navigating the complex terrain of creating a sound business plan, forecasting for growth and developing an operative growth strategy can be a challenge for entrepreneurs and small business owners. Fortunately, American entrepreneurs have access to one of the most effective resources in the world via the Small Business Administration (SBA).
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If you want to foster job satisfaction and fulfillment within your employees, while also helping them grow in their careers, you need to provide feedback that goes deeper than a standard performance review. The best way to deliver this type of feedback is through a personal development plan.
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Congratulations! You have gotten your small business up and running. Now what? This part of our four-part series on leveraging the Small Business Administration to help you launch and manage a small business will focus on the operational aspects of running a business. Whether you need leadership strategies, day-to-day decision making skills
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Local search marketing requires a refined SEO approach, designed to increase a business's visibility where it matters most. Here are the basics of geo-specific SEO, along with some strategies to help you connect with consumers who live near your company.
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Understanding marketing and sales as well as the technical complexity of our Internet-driven society gives entrepreneurs a distinct advantage over the competition. This final segment of our four-part report will take a deeper dive into the logistics and philosophy of marketing and sales and their impact on your business success.
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Starting a business is hard, but scaling up a company can be even more difficult. As your business grows, you need to be able to meet the demands of customers without compromising on quality or running your team into the ground.
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If a business isn’t marketing, its potential customers are not finding it. Small to medium size businesses often struggle with spending hundreds of thousands of dollars on marketing. New DIY marketing tools, however, have eliminated the need to spend astronomical amounts on online and traditional marketing. These tools
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Email, texting and collaborative messaging platforms are ubiquitous in today's business world. Sometimes, however, it's better to pick up the telephone. If you have found yourself wrapped up in digital-only communication, here is why and when you should opt for a real-time phone call.
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