Smarter Office Blog

Have you ever felt disappointed with a business’s conduct or actions, especially when you once trusted that organization? Have you even gone so far as to cease doing business with a company because of it?

For small business owners, the holiday season can come with unique stressors. With some good planning, however, you can sidestep complications and streamline the experience. From time-off to holiday pay, here is how you can keep things running smoothly during the holidays.

These days, more and more entrepreneurs are successfully scaling their companies through nuanced use of traditional marketing techniques. Here are some effective hacks you can use to grow your business without making any major changes.

At it’s most effective, influencer marketing is a great way to gain new customers through social networks. Today, so many purchases are decided upon via word of mouth recommendations. Social proof is powerful, and working with influencers in your industry allows you to tap into that power.

When we last talked about company culture, good communication was at the crux of many of the suggestions shared. But, what exactly does “good communication” look like, and how can it be achieved?

These days, more and more companies are looking to create diverse office cultures that lead to better teams. Here are some ways you can build a more inclusive work environment.

Whether you’re bootstrapping a new startup, trying to get your small business off the ground, or are looking for more ways to grow your income as a freelance, it often feels like there’s too much to do, and not enough people to help get it all done. It might seem like hiring more people is the best solution, but there are definite downsides to that route, too: