Marketing, Money Management, & More: Small Business Blogs to Educate & Inspire
No matter what industry you operate in, every small business owner could use an extra dose of inspiration. Learning from outside perspectives is especially important if you’re a solopreneur (or often work line one).
Here are 8 of our favorite small business blogs where you can find new marketing ideas, get more information about the latest trends and tools, and learn how to run a more profitable business.
Copyblogger is the de facto authority on business copywriting — when they say they’re the most popular content marketing and writing blog on the planet, it’s not an exaggeration. The blog is full of useful articles and resources about content marketing, which you can use to grow your business.
2. The Franchise King
Franchises are a popular small business investment, and Joel Libava (aka The Franchise King®) understands how to research, choose, and buy a franchise. In the blog, he draws on his experience as a franchise ownership advisor to educate readers.
3. Google Small Business
Google offers a variety of online solutions that individuals and businesses use every day. The small business blog shares data, tips and tricks, product releases, and other insights that will help you use Google’s tools more effectively. It’s not updated as frequently as some blogs, but you can easily search for specific questions in the archives, which is useful if you use Google to help manage your business.
If your marketing strategy includes social media, Buffer’s app is a great resource for data, brainstorming fresh ideas, learning about the latest trends, and so much more. If you want to learn more about a new social media platform before using it in your business, you’ll find all of the information needed to make smart decisions.
5. American Express OPEN Forum
The OPEN Forum’s tagline is, “Insights, Inspiration and Connections to Help You Get Business Done,” and it’s a very fitting introduction: AmEx has essentially created a comprehensive resource for all things business. Narrow your focus to topics like marketing and sales, digital tools, company culture, managing money, planning for growth, and more.
HubSpot builds powerful inbound marketing and sales software, but the blog is a tool that small business owners can utilize for free. There are separate categories for marketing, sales, and service, and you could log some serious hours just browsing the archives. Hubspot even releases detailed guides, templates, and other tools that you can use in your small business.
7. Social Triggers
Forbes described Derek Halpern as an, “Expert on how consumer psychology applies to online marketing.” He’s especially well-known for his expertise in social media, and the Social Triggers blog is a platform where he shares insights, personal lessons, tips, general business information, and a whole lot more.
8. Women Entrepreneurs
Entrepreneur is full of useful information, and Women Entrepreneurs is no different. As the name suggests, this blog’s focus is on helping women build and grow their businesses. Readers will find inspirational content, how-tos on how to grow revenue, stories from fellow female entrepreneurs, and more.