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Smarter Office Blog

Learn about marketing, entrepreneurship, and more. Officing intelligently means you have the resources you need to grow.

Trending Articles

What is a WPAN?
Think about the tasks you need to complete for your small business each day and the technology tools you use to get those tasks done. Would your life be easier if your computer, smartphone, printer, and other devices were all connected?
Read More >
marketing
The SME Growth Cycle
While different in many ways, most small and medium sized enterprises have common experiences as they move from the point of inception to sustainability. Here's what you can expect from the growth cycle of your SME.
Read More >
small business
How the Best Entrepreneurs Get (and Stay) Organized
As an entrepreneur, there are countless tasks, projects, and priorities vying for your attention at any given time. If you want to stay productive and on track to accomplish all of your business goals, you need to be organized.
Read More >
small business
Funding: Know What you Want When Seeking Investors
Your business plan is rock-solid, so how do you get the capital that can serve as a the bedrock for your startup? While it can be a bit scary, seeking outside investors doesn’t have to keep you up nights. Nor does it mean you have to blindly beg any and all who have the money to back you. Rather, you can approach it smartly.
Read More >
startups
Is the Traditional Office Obsolete?
More and more businesses are moving away from traditional offices and building remote workforces. Is this a viable solution for your company? Read on to learn how you can leverage remote opportunities to decrease your overhead and heighten productivity.
Read More >
small business

Recent Posts

marketing
What is a WPAN?
9/26/2017
Think about the tasks you need to complete for your small business each day and the technology tools you use to get those tasks done. Would your life be easier if your computer, smartphone, printer, and other devices were all connected?
Read More >
small business
5 Best Pieces of Advice for Female Entrepreneurs
9/25/2017
All entrepreneurs face major obstacles that stand in the way of success. For women entrepreneurs, however, things can be especially challenging, due to stereotypes among investors, partners and even customers. Here is our advice on how to fight through adversity and achieve your business goals.
Read More >
small business
5 Perks and Employee Benefits You Can Provide
9/20/2017
While many people select employment based on salaries, it's not the whole story. Here are five practical and rewarding benefits you can provide to attract top talent.
Read More >
startups
Actionable SEO and SEM Tactics for Successful Search Marketing
9/19/2017
In their never-ending quest to better understand search intent, Google and other search engines continuously evolve. To stay competitive, modern marketers need to change with them. Here are some of the latest SEO and SEM tactics to help you plan a more effective campaign.
Read More >
small business
Small Business - How to Leverage Marketing Research and Data
9/18/2017
Big data is allowing even the smallest businesses to gain a competitive advantage through better targeting, segmenting and promotion. Here's how to adopt a data-driven approach for your marketing campaign.
Read More >
entrepreneurs
Is the Traditional Office Obsolete?
9/15/2017
More and more businesses are moving away from traditional offices and building remote workforces. Is this a viable solution for your company? Read on to learn how you can leverage remote opportunities to decrease your overhead and heighten productivity.
Read More >
marketing
Funding: Know What you Want When Seeking Investors
9/13/2017
Your business plan is rock-solid, so how do you get the capital that can serve as a the bedrock for your startup? While it can be a bit scary, seeking outside investors doesn’t have to keep you up nights. Nor does it mean you have to blindly beg any and all who have the money to back you. Rather, you can approach it smartly.
Read More >
small business
Remote Workers, Build Your Safety Nets
9/12/2017
Having an established financial safety net is important for everyone, but it’s especially important for remote workers, freelancers, and other professionals with similar working setups.
Read More >
marketing
The SME Growth Cycle
9/11/2017
While different in many ways, most small and medium sized enterprises have common experiences as they move from the point of inception to sustainability. Here's what you can expect from the growth cycle of your SME.
Read More >
startups
Virtual Office is a Vital Tool for Remote Workers
9/7/2017
The gig economy has not only changed the way we work, but where we work. No longer confined to an office building or a cubicle, remote workers can set up shop anywhere.
Read More >
entrepreneurs
Your Work, More Efficient: 6 Efficiency Hacks
9/6/2017
Do you ever find yourself wishing you could work more efficiently? With a few simple strategies and hacks, you can decide which problems to tackle and which tasks to delegate. As a result, you’ll learn how to think more clearly about what to do next.
Read More >
marketing
ROI Calculator - Marketing ROI Analysis 101
9/5/2017
While marketing is not an exact science, there are ways to gauge its profitability. Here's our guide to effective marketing ROI analysis to help you determine if your money is well spent.
Read More >
entrepreneurs
Your Guide to B2B Marketing
9/1/2017
B2B marketing, a.k.a. the practice of marketing to businesses, is different than marketing to individuals (also called B2C marketing, or business to consumer marketing).
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startups
Small Business: How to Compete Against BIG Competition
8/31/2017
Small business don't just have to compete against other entrepreneurs; they must also compete against massive corporations. If you're feeling like a small fish in a large pond, the following tips can help you compete against the big boys.
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entrepreneurs
Well-being: 4 Mindfulness Exercises for the Workplace
8/30/2017
Today's professionals are constantly bombarded with tasks that leave them feeling stressed, anxious and high-strung. Studies suggest that mindfulness can help with this; however, most of us are too busy to sit down for a 30 minute session of mediation. Here are four quick and easy mindfulness exercises you can do at your desk to achieve a positive mind-body balance.
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small business
5 SEO Strategies That Never Change
8/29/2017
Search engine optimization, or SEO, is ever-changing. The algorithms that Google, Yahoo, Bing, and other search engines use change frequently, but the fundamentals that determine a webpage’s SEO rank will always remain the same.
Read More >
marketing
How the Best Entrepreneurs Get (and Stay) Organized
8/24/2017
As an entrepreneur, there are countless tasks, projects, and priorities vying for your attention at any given time. If you want to stay productive and on track to accomplish all of your business goals, you need to be organized.
Read More >