Getting ahead in business is often about who you know, and that knowledge can be a powerful tool in your business. Networking events are great to make new business connections that you can eventually turn into leads and customers. New and aspiring business owners need to network to gather as much information about prospects, competitors and the industries they are targeting in order to make strategic decisions that lead to success.
It’s important to set appropriate goals for your startup business. By its very nature, managing a startup is like flying by the seat of your pants. Because the company is brand new, founders and their employees often have to make things up as they go, with few opportunities to take a moment to breath and do a self-check to see how they are really doing. This style of working is starting to change as new benchmarking trends promise to provide insight as to how well a given startup stacks up against peers and competitors. The question is, are these benchmarks relevant to all startups and do they really help new businesses succeed? Let’s take a closer look.Read More >
In a crowded market, especially one like Silicon Valley, Austin, Portland, Minneapolis or other startup markets favored by venture capitalists, getting attention can be tough. When we talk about “PR,” it’s important to define what we’re really talking about. “Public Relations” refers to the art and science of establishing and promoting a favorable relationship with the public. Bear in mind that “the public” isn’t the same as seeking funding, taking out a bank loan, or establishing a base of customers. Here, we’re truly talking about how your startup is perceived by the public at large, and what benefits or challenges present themselves by the manner in which your startup is perceived. The goal here is becoming a known brand.
Do you think you have the perfect business plan and strategy? Don’t be so quick to answer, because you might want to give it another review; try thinking like an investor the next time you read through your business plan.Read More >
As an entrepreneur, you will always be creating projects for yourself and your team. Whether you realize it or not, the business of running a startup is organized around a distinct grouping of tasks and exercises. A good startup needs to be well organized so that your tasks drive completion of your projects and your projects serve the larger goal of accomplishing your business objectives. Unfortunately, many entrepreneurs don’t do their due diligence when it comes to project planning and try to do everything at once, which increases stress and drives down productivity over time. Here are some tips from experts on how to stay organized and in control of all your business projects.Read More >
Things can change quickly in the entrepreneurial world and it’s important for you to be able to adapt quickly. Nobody goes into business expecting for their entrepreneurial venture to fail. The very idea violates everything that the entrepreneurial mindset stands for, which doesn’t change the fact that 92 percent of startups fail. It’s because of these unkind statistics that it’s important for every entrepreneur to be realistic about their chances for success and develop alternative strategies to ensure the success and longevity of their business. Here’s how to build a backup plan in case your business needs to take a quick 360.Read More >
Not every startup will succeed. In fact, according to a recent study co-authored by experts at Berkeley and Stanford, 92 percent of startups will fail within the first three years. But plenty of those entrepreneurial ventures might still be around today if they had avoided these top reasons that most startups fail.Read More >
If you’re looking for a small business loan or other financial resources, before you apply you need to accurately understand how much you need to get to the next level. Let’s take a closer look at some of the most common ways of funding a startup business that don’t involve the murky dealings of angel investors or venture capitalists.Read More >
When it’s time to choose a business structure for your startup, things can quickly get confusing. From sole proprietorships to LLCs, it can be very difficult figure out what business structure is right for you. While there are many options, there’s no one best choice for the type of business entity you choose to legally operate under. There may be, however, a best choice for your particular company based on your business or performance goals. Let’s outline the most common types of business structures to help you decide on the best one for your startup now and in the future.Read More >
Your first attempt at raising money for your new company or business enterprise didn't go as planned and you fell short of your fundraising goal. Your self-imposed deadline for raising funds for your startup has come and gone. Now it’s time to dig deep and figure out what went wrong and correct your trajectory. Where do you go from here?Read More >
New studies prove that Instagram has massive brand-building power, generating more engagement than traditional social media standbys like Facebook and Twitter. In fact, Instagram generates more engagement than any other major social network (there were two caveats: consumer products and telecommunications companies tend to get more engagement on Pinterest).Read More >
It’s all too easy for entrepreneurs to get stressed, and in many ways that stress is completely understandable—you’re building and running a business! Don’t let stress ruin youryear, though. As we enter the new year with hope and enthusiasm, here are 13 things that entrepreneurs and business owners should worry less about.Read More >
Not every enterprise is meant to succeed. One of the unspoken truths about becoming an entrepreneur is that failure is a core part of the experience of striking out on one’s own. Each year, about 6 million new businesses launch new enterprises and in just a few years, half of them are history. When we talk about entrepreneurship, the authentic emotions of pain and shame that arise from failure are only discussed in passing as a learning experience in the wake of subsequent success. We cheer on the launch of a startup business but we leave the element of failure undiscussed until the entrepreneur has proven their mettle with another successful venture. Then, that failure becomes part of the entrepreneur’s creation myth and championed as just another part of the journey that made them the success they are today. In point of fact, failure is something that should be faced when it actually happens so that its lessons can make a more immediate impact on where we are today.Read More >
Making decisions can be tough as an entrepreneur. As a business leader, you must constantly be coming up with new ideas but you also have to generate the confidence to bring those ideas to fruition, not to mention the fact that there is often a lot of noise involved in the creative process. As an entrepreneur, you’re creating a world that doesn’t yet exist and one of your greatest resources is the ability to trust your own instincts. Here are a few techniques to generate more faith in your own unique vision.Read More >