Smarter Office Blog

If you think your business needs a fixed location to be successful, think again. With the rise of virtual offices and telecommuting, modern entrepreneurs can work from just about anywhere. If you'd like to unshackle yourself from a traditional brick-and-mortar workplace, consider the following 20 ideas for mobile businesses.

Unreliable Internet is often the biggest obstacle to remote working. You might be in an area with no connectivity, or perhaps the plane’s WiFi isn’t working as advertised, and you desperately need to remain productive.

Thanks to a number of driving factors, video advertising has become a key instrument for modern marketers. According to a report by BI Intelligence, videos ads offer the highest average click-through rate (1.84 percent) of any digital format. Thanks to an abundance of popular channels, businesses are able into tap a vast pool of potential customers. That said, to effectively engage with customers, they must first carve out segments of the market they’d like to reach most.

Many small businesses are wary of big data. Having large amounts of metrics to analyze can feel downright overwhelming when you have plenty of other projects on your to-do list.

These days, there's a lot of hype surrounding the digital nomad lifestyle, and understandably so. Who wouldn't want to see the world while still having the means to make a living? Unfortunately, in real life, it's not always easy to balance work with travel.