North York, ON

5000 Yonge Street Suite 1901
Toronto, ON M2N 7E9

Crash Course in Trademark Law

“Have it your way.” “Coke Is It.” Trademarks used to be simple. The common use of the term described words or symbols used by companies for sales, advertising, marketing and other uses of their intellectual property and branding rights. You've established your brand and products, but have you gone through the necessary steps to protect these things legally? Here's a quick overview to protect your business trademarks.

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Understanding the Legal Side of Starting a Business

Determining the Legal Requirements of Your New Small Business

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How to Determine Price Points

Use These Strategies to Decide What to Charge for Your Goods and Services

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Top 5 Business Intelligence Tools for Small Businesses

Wrangle Your Data With These BI Solutions for Small Businesses

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Money Saving Tips for Frequent Business Travelers

How Small Businesses and Entrepreneurs Can Save Money on Business Travel

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How a Virtual Office Can Help Lawyers

Learn More About How Virtual Offices Benefit Law Firms and Attorneys

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Five Unusual Marketing Campaigns From Recent Years that Worked Splendidly

These five marketing campaigns were truly out of the ordinary, yet they still resonated with customers. Here’s what they were and why they worked.

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Exploring Options for Advertising Your Small Business Locally

You’ve taken the great leap forward and opened your own small business. After working with the Small Business Administration, your lending institution, your partners, and suppliers, you must feel exhausted but also invigorated by the idea of launching your own small business. But now it’s time for the real test of your small business: actually selling your product or service to real people. One of the most critical elements of opening a small business is finding, reaching and communicating with your customers. That means getting the word out. But we’re a long way from just running an advertisement in the newspaper or buying an advertisement in the Yellow Pages. There are now literally hundreds of different ways to advertise locally, so let’s look at the most common methods to help you decide which approach is right for you.

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Affordable Website Design

How to Create an Affordable Small Business Website

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Cold Calling: Does it Still Work?

Is Cold Calling Really Dead? The Answer May Surprise You

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Designing a Strong Brand Logo

How to Design a Logo for Your Business

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A Guide to Fear-Free Public Speaking

Improve Your Public Speaking Skills and Grow Your Business

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Entrepreneurial Words of Wisdom

Advice and Motivation From Top Entrepreneurs

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Methods to Spur Creativity

Methods to Spur CreativityFire Up Your Creative Side With These Tips and Tricks

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Optimize Your Business’s Facebook Page With Insight Data

Learn How to Use Facebook’s Insights to Make Your Business Page More Effective

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Managing an Internship Program for Your Small Business

Create an Internship Program That Benefits You and Your Interns

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