Raleigh
(Downtown), NC

555 Fayetteville Street Suite 201
Raleigh, NC 27601

Tips for Increasing Operational Efficiency

Is your start-up business, and in turn your revenue, growing? Yes? Congratulations.

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5 Bad Habits that Hurt Your Business’s Credit Rating

A good business credit score offers huge advantages, including low interest rates on loans, higher credit limits, lower insurance premiums and better supplier financing. Unfortunately, many entrepreneurs inadvertently damage their company credit ratings due to bad habits and poor decisions. Here are some of the most common ways business owners harm their credit scores.

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How to Build A Business With Integrity

Have you ever felt disappointed with a business’s conduct or actions, especially when you once trusted that organization? Have you even gone so far as to cease doing business with a company because of it?

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5 Hacks to Grow Your Small Business

These days, more and more entrepreneurs are successfully scaling their companies through nuanced use of traditional marketing techniques. Here are some effective hacks you can use to grow your business without making any major changes.

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Cultivate a Strong Company Culture With These Communication Tips

When we last talked about company culture, good communication was at the crux of many of the suggestions shared. But, what exactly does “good communication” look like, and how can it be achieved?

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Checklist to Prep for Black Friday and Cyber Monday

Black Friday and Cyber Monday bring tremendous opportunity and an overwhelming amount of competition. Here's how you can prepare your business to take advantage of these timely opportunities.

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7 Content Marketing Mistakes

While we all hope to avoid them as much as possible, mistakes can actually fuel growth. Here are some of the most easily preventable content marketing errors, which could be stunting your company's growth.

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Get Your Business Ahead of the Holiday Season

The holidays will be here before you know it, and if that thought fills your head with dread rather than dancing sugar plums, take heart -- you can be ready for the season and capitalize on it if you make your list and check it twice now.

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Branding 101

Branding is essential for businesses that want to stand out from the competition. Here are the fundamentals to effective branding, along with some tips for establishing your unique brand.

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How to Use Data-Driven Marketing to Get More Customers

Big data is the process of analyzing large data sets in order to obtain patterns related to behavior, activity, and other important customer information. Data-driven marketing has one goal: reaping profits for your company by engaging with customers more effectively. That may sound simple, but for a neophyte it may appear complex. Nevertheless, it is vital asset for any business, no matter how big nor small, to use big data especially when digital disruption means customers are more knowledgeable and more demanding than ever before. Here is how to take control of your data-driven marketing in today’s high-tech environment.

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Small Business - How to Leverage Marketing Research and Data

Big data is allowing even the smallest businesses to gain a competitive advantage through better targeting, segmenting and promotion. Here's how to adopt a data-driven approach for your marketing campaign.

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Funding: Know What you Want When Seeking Investors

Your business plan is rock-solid, so how do you get the capital that can serve as a the bedrock for your startup? While it can be a bit scary, seeking outside investors doesn’t have to keep you up nights. Nor does it mean you have to blindly beg any and all who have the money to back you. Rather, you can approach it smartly.

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The SME Growth Cycle

While different in many ways, most small and medium sized enterprises have common experiences as they move from the point of inception to sustainability. Here's what you can expect from the growth cycle of your SME.

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Small Business: How to Compete Against BIG Competition

Small business don't just have to compete against other entrepreneurs; they must also compete against massive corporations. If you're feeling like a small fish in a large pond, the following tips can help you compete against the big boys.

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Small Business Success - Prepare for an Uncertain Future

More than half of small businesses fail within the first five years. How can your company beat the odds? Here's how to expect the unexpected and prepare your business for the unknown.

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