Raleigh
(Downtown), NC

555 Fayetteville Street Suite 201
Raleigh, NC 27601

6 Must-Have Apps and Tools for Small Business

With limited staffs and strict budgets, small businesses need affordable solutions to help streamline productivity. Fortunately, business-centric tools and applications have become more prevalent and more powerful in recent years. If there's something your company does or wants to do, you can bet there's an app, platform or cloud-based service that can manage the task. Here are six of our favorites.

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How Does Local Search Work?

Local search marketing requires a refined SEO approach, designed to increase a business's visibility where it matters most. Here are the basics of geo-specific SEO, along with some strategies to help you connect with consumers who live near your company.

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How Business Owners Can Get Fiscally Fit In The New Year

The New Year is often full of health-based resolutions like getting physically fit and eating healthier, but have you considered setting some new goals for your business and its finances? Getting your finances in check is the best way to ensure you can weather any downturns, and you’ll reduce stress and run a better business in the process.

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5 Life-Saving Tips for Digging Your Small Business Out of Debt

When it comes to running a business, some amount of debt is par for the course. When debt becomes unmanageable, however, it can torpedo a company's viability. If your small business is struggling with debt, the following tips can help you get back on track.

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9 Essential Budgeting Tools for Business

Small businesses come with never-ending financial responsibilities that can interfere with growth. From expenses and invoices to day-to-day accounting and year-end tax preparations, there are countless duties that take time away from providing services and producing goods. Fortunately, there are also several modern tools that can save business owners time and headaches that come with daily financial tasks. Here are nine essential budgeting tools to help streamline the financial side of your business.

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Tips for Increasing Operational Efficiency

Is your start-up business, and in turn your revenue, growing? Yes? Congratulations.

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5 Bad Habits that Hurt Your Business’s Credit Rating

A good business credit score offers huge advantages, including low interest rates on loans, higher credit limits, lower insurance premiums and better supplier financing. Unfortunately, many entrepreneurs inadvertently damage their company credit ratings due to bad habits and poor decisions. Here are some of the most common ways business owners harm their credit scores.

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How to Build A Business With Integrity

Have you ever felt disappointed with a business’s conduct or actions, especially when you once trusted that organization? Have you even gone so far as to cease doing business with a company because of it?

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5 Hacks to Grow Your Small Business

These days, more and more entrepreneurs are successfully scaling their companies through nuanced use of traditional marketing techniques. Here are some effective hacks you can use to grow your business without making any major changes.

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Cultivate a Strong Company Culture With These Communication Tips

When we last talked about company culture, good communication was at the crux of many of the suggestions shared. But, what exactly does “good communication” look like, and how can it be achieved?

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Checklist to Prep for Black Friday and Cyber Monday

Black Friday and Cyber Monday bring tremendous opportunity and an overwhelming amount of competition. Here's how you can prepare your business to take advantage of these timely opportunities.

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7 Content Marketing Mistakes

While we all hope to avoid them as much as possible, mistakes can actually fuel growth. Here are some of the most easily preventable content marketing errors, which could be stunting your company's growth.

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Get Your Business Ahead of the Holiday Season

The holidays will be here before you know it, and if that thought fills your head with dread rather than dancing sugar plums, take heart -- you can be ready for the season and capitalize on it if you make your list and check it twice now.

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Branding 101

Branding is essential for businesses that want to stand out from the competition. Here are the fundamentals to effective branding, along with some tips for establishing your unique brand.

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How to Use Data-Driven Marketing to Get More Customers

Big data is the process of analyzing large data sets in order to obtain patterns related to behavior, activity, and other important customer information. Data-driven marketing has one goal: reaping profits for your company by engaging with customers more effectively. That may sound simple, but for a neophyte it may appear complex. Nevertheless, it is vital asset for any business, no matter how big nor small, to use big data especially when digital disruption means customers are more knowledgeable and more demanding than ever before. Here is how to take control of your data-driven marketing in today’s high-tech environment.

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