Consumers are becoming more and more informed about sustainability and other social issues, and as a result they want to feel good about where they’re spending their hard earned money.Read More >
Earth Day is an annual event that brings people together on each April 22nd to demonstrate support for eco-activism and show that they care for the environment. The event was first celebrated in 1970 and since its humble origins it has spread to nearly 150 countries around the globe. Here are some easy but powerful ways for your company to show the community that you care for our communal environment on Wednesday, April 22nd.
How a Virtual Office Helps You “Go Green”Read More >
5 Ways to Cut Down on Your Business Carbon Footprint
Businesses have begun embracing the “green movement” in recent years. The value of going green is two-fold: it helps the environment, and – more importantly for most businesses – it improves their bottom line.
According to a report by the World Wildlife Fun and Carbon Disclosure Project, if American businesses were to cut greenhouse gas emissions by approximately 3 percent per year, businesses could “save up to $190 billion in 2020 alone or $780 billion over 10 years”.
Businesses of all sizes are seeing the benefits of going green. The Aspen Skiing Co. ski resorts decided to start small by changing out the incandescent light bulbs with more energy-efficient ones. This move has saved the company $10,000 each year since 1999. They have gone on to add solar panels and replace old boilers, all saving the company more money and improving overall efficiency.
Search engine giant Google has even embraced the green movement. In 2012, “it invested $200 million in a Texas wind farm, and in 2011, it invested $280 million in a fund that helped now-public Solar City finance more solar installations in America, focusing on the residential and business markets.”
Ideas For Your Startup to Go Green
While larger businesses have actively led the “green” charge, startups can take advantage of the environmental and cost savings that come with reducing your carbon footprint.