10 HR Tech Trends for Forward-Thinking Entrepreneurs

While some companies maintain a traditional approach to HR, forward-thinking enterprises are leveraging technology to gain a competitive edge.

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How to Write Copy that Converts

Writing effective, persuasive copy that turns prospects into purchasers is no easy task. If you want to write in a compelling way that leads to more conversions, follow these copywriting tips and best practices.

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The Barbell Effect and Small Business

The barbell effect is a macro-economic metaphor that explains and helps visualize how and why certain businesses thrive… while others fail. Keep reading to learn all about the barbell effect and how your small business can benefit from this principal.

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The Tricks to Hiring and Managing a Virtual Workforce

When they are managed and treated well, remote workforces can be productivity powerhouses. On the other hand, when they are mismanaged, off-site employees can be unpredictable burdens.

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4 Reasons Incubators and Accelerators Can Help Grow Your Business

Even the savviest entrepreneurs could use some extra help, especially when business growth is their main goal.

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A Beginner's Guide to Omnichannel Marketing

There’s no getting around it: technology is omnipresent in our lives and new technology is emerging all the time. This means that brands need to be present in more places than ever before… and that’s where the importance of omnichannel marketing becomes clear.

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6 Tips to Get Press Attention for Your Business

Good press can make the phone ring, drive traffic to your website and conjure new customers seemingly from thin air. It can also lead to even more press, while boosting credibility and brand awareness. But, how do you make it happen?

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Web Design 101 For Small Business

Nowadays, having a website for your small business is hardly optional. It’s the first impression that most consumers will see, so you want to make sure you build a user-friendly website from the very beginning.

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How to Use Sustainability and Social Justice to Attract Customers

Consumers are becoming more and more informed about sustainability and other social issues, and as a result they want to feel good about where they’re spending their hard earned money.

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What is Self-Employment Tax?

Self-employed individuals are required to meet their Social Security and Medicare tax obligations by paying a special tax. In many instances, this tax amounts to an additional 15.3 percent of their earnings.

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Freelancer Vacation Calculator

No boss, a flexible schedule, and the freedom to work anywhere are just a few of the reasons some people choose to freelance.

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Work-Life Balance: How Successful People Set Personal and Professional Boundaries

Beginning January 1st of 2017, French companies with more than 50 workers will be required to give employees a guaranteed “right to disconnect” from their work emails outside of standard business hours. The goal is to reduce stress and improve work-life balance, and we can all learn a thing or two from the new legislation.

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5 Ways to Move Past Funding Rejections

Receiving a “no” after an investment pitch can be extremely disheartening, but there’s no reason this setback should stop you from pursuing your business dreams.

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What Is the "Gig Economy?"

For the better part of a century, Americans made a living working nine to five for a single employer. These days, much has changed, with millions of people assembling various streams of income by working independently.

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Why Founders Should Pay Themselves

If you’re still on the fence about whether or not you should begin to take a salary, keep reading — here’s why founders should pay themselves.

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5 People You Need in Your Network to Start a Business

The following connections can give you a considerable leg up in your venture, especially if you can nab them all.

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5 Traits of Trustworthy Leadership

Top Characteristics of a Good, Trustworthy Leader

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