5 Tools for Generating Blog Post Ideas

by Garrett Spence
3/13/2017 12:18:19 PM

 

Impactful blog topics are the basis for effective content marketing, but what happens when you run out of ideas?

If you're struggling to cultivate engaging blog topics that convert, these five tools can help.

  1. Hubspot’s Blog Topic Generator: This handy tool literally creates fresh topics for you. Simply input your keywords or keyword phrases, and the algorithm will craft a series of prepared titles, using list form, numbers and impactful, high-converting words. Simply enter three nouns into the given fields, and then click “Give Me Blog Topics!” Vary your keywords and phrases to get hundreds and hundreds of blog titles. Adjust your input to get titles that will appeal to your unique customer base. It's fast, easy and effective.

  2. Google Suggest: This online resource lets you quickly identify what users are searching for. Start by typing in a keyword or keyword phrase, and the tool will unveil potential ideas in a dropdown box. Based on search data from Google, the algorithm is a sure bet when it comes to generating popular topics that attract interest; however, you will end up with high volume search phrases that attract substantial competition. For optimal results, try refining your search by using another keyword research tool to determine if competition is too high for a given title.

  3. Portent’s Generator: This helpful tool will churn out some very detailed post topics that aren't always ideal for every industry or blog. Many times, you will need to revise the topics so they make more sense and appropriately target your audience. Still, the Portent Idea Generator can give you some great inspiration by creating topics you might never have thought of. It also adds small tips in little bubbles around every topic to help you settle on revisions to enhance conversion potential.

  4. Quora Questions & Answers: If you're looking for blog ideas that are likely to convert, Quora engagement is a great place to start. Just spend a little time in the question and answer forum and you'll quickly discover people asking all sorts of specific questions related to services and products. You can even submit your answers with a link to your supporting blog post to gain greater visibility for your blog. For best results, however, it's best to focus on topics or questions that have yet to receive complete answers.

  5. Soovle: This online generator searches for popular keyword phrases used on Youtube, Wikipedia, Google and other search engines. This makes it ideal for targeting ideas based on trending topics that have yet to become overly competitive. While it won't deliver actual blog topics, Soovle can be an invaluable aid to the overall brainstorming process. When paired with other tools, such as Hubspot’s Blog Topic Generator, Soovle is a great asset for generating unique blog topics that are sharable and fun.

Analyzing the Data

According to a report from The Content Marketing Institute, 57 percent of B2B marketers say content production is consistently their biggest struggle. While the above tools can take the headache out of settling on topics, you will still need to hold up your end by analyzing the performance of each post. Be sure to keep detailed, organized metrics to determine which topics attract a lot of hits and which ones generate the most conversions. This will help you determine which adjectives, adverbs and formats work best for your particular product and customer base.

Remember, while one good post can generate thousands of visits, your long-term focus should be on determining why the topic was successful. This way, you can repeat the process and develop a blogging system that turns visitors into dollars.

Additional Resources to Help Grow your Small Business

White Paper

How Mail Services Help Entrepreneurs Succeed

In today's mobile economy, digital entrepreneurs often work from varying locations. While this can help save money and increase agility, it comes with one big drawback:

Read More >
White Paper

Virtual Assistants Provide a Competitive Edge

Countless small business owners rely on remote assistants or offsite receptionists to help with critical organizational duties. While some are content to offload simple tasks to self-employed, stay-at-home support people, others demand more comprehensive services...NULL

Read More >
White Paper

Virtual Assistants & Remote Assistants: A Comparison

While the traditional virtual assistant is likely to work from home, an executive-level virtual assistant is part of a greater brick-and-mortar presence. This fundamental difference opens the door for extensive training opportunities that broaden the professional's support capabilities.

Read More >
White Paper

Overview of Virtual Offices, Executive Suites and Co-Working Spaces

Work has changed. In an age of instant communication, cloud-based applications, and workplace versatility, the era of the traditional office culture has come to an end. Providers of virtual offices, executive suites and co-working spaces have effectively liberated the nation’s work culture, adding dynamic and energizing new choices...

Read More >
White Paper

Part 1 of 4: Introducing the SBA

For entrepreneurs and small business owners, navigating the tricky terrain of creating a sound business plan, forecasting for growth and developing an operative growth strategy can be a major challenge. Fortunately, American entrepreneurs and operators have access to one of the most effective resources in the worldwide market...

Read More >
White Paper

Part 2 of 4: Starting a Small Business

Navigating the complex terrain of creating a sound business plan, forecasting for growth and developing an operative growth strategy can be a challenge for entrepreneurs and small business owners. Fortunately, American entrepreneurs have access to one of the most effective resources in the world via the Small Business Administration (SBA).
... Click to read more

Read More >
White Paper

Part 3 of 4: Managing a Small Business

Congratulations! You have gotten your small business up and running. Now what? This part of our four-part series on leveraging the Small Business Administration to help you launch and manage a small business will focus on the operational aspects of running a business. Whether you need leadership strategies, day-to-day decision making skills
... Click to read more

Read More >
White Paper

Part 4 of 4: Marketing, Sales and Contracting

Understanding marketing and sales as well as the technical complexity of our Internet-driven society gives entrepreneurs a distinct advantage over the competition. This final segment of our four-part report will take a deeper dive into the logistics and philosophy of marketing and sales and their impact on your business success.
... Click to read more

Read More >
White Paper

DIY Marketing Tools

If a business isn’t marketing, its potential customers are not finding it. Small to medium size businesses often struggle with spending hundreds of thousands of dollars on marketing. New DIY marketing tools, however, have eliminated the need to spend astronomical amounts on online and traditional marketing. These tools
... Click to read more

Read More >
White Paper

Virtual Office for Legal Professionals

Law firms (large and small) and solo legal practitioners alike can use virtual office services and spaces to run their entire legal operations or as a supplement to a home office or traditional brick-and-mortar offices. Virtual office services can be particularly useful during trial preparation
... Click to read more

Read More >
White Paper

Finance & Tax Professionals

Finance and tax professionals, whether they work solo or as part of a larger firm, can use virtual office spaces and services to stay on top of their workloads, especially during the busy tax season. Professional virtual office spaces can be particularly useful when back-to-back client meetings are necessary...

Read More >
White Paper

Traveling Entrepreneur

As business people and entrepreneurs continually strive to grow their business, doing so frequently involves traveling around the country to attend networking or tradeshow events, meeting clients and prospects on their own turf, and getting some face-time with colleagues, contractors or employees who may operate in a remote location. Preparation
... Click to read more

Read More >
White Paper

Virtual Office Eguide

Have you ever wondered why some small businesses are successful and others are not and what do these successful companies do to gain an edge over their competition? Through our years of experience
... Click to read more

Read More >